Chad Horstman Founder of Yandy Costumes Yandy Lingerie

Many entrepreneurs have made it big in the e-commerce industry by working hard and benefiting from the power of their ideas. Chad Horstman is an American entrepreneur who has made a lasting influence on the world of e-commerce. Chad has all but changed the way we shop online, from founding to his current projects, Greensupply,, and 3Wishes.

Founding The Rise of a Lingerie Space Entrepreneur

Chad Horstman, founder, saw a vacancy in the lingerie space online and knew he could grow a lucrative and unique business. Chad, often considered to be the pioneer in the e-commerce lingerie space, saw the potential in online retail and started from the ground up, literally, in his garage. Under his tutelage, Yandy costumes instantly became synonymous with Halloween. Alongside its large selection of high-quality Yandy costumes, Yandy lingerie soon became a household name as well. 

Chad was a firm believer in using Yandy coupons and Yandy sales to bring value to clients, allowing them to save money while indulging in their favorite sexy lingerie and Halloween costume styles.

Yandy coupons and sales highlighted Chad's commitment to customer satisfaction and his goal to make Yandy products more accessible to a broader audience. This client-centric strategy not only cemented Yandy's position as a trustworthy brand but also developed a sense of loyalty and appreciation within its consumer base.

Yandy’s success led to its acquisition by private equity firm SPK Capital, confirming Chad's vision. Yandy is now recognized as an e-commerce success story, motivating ambitious entrepreneurs and leaving a lasting impression on the lingerie industry.

3Wishes: An online costume and lingerie store

Chad Horstman didn't stop there after his breakthrough with Yandy. He applied his wealth of expertise and experience gained while creating Yandy lingerie and costumes to the growth and transformation of 3Wishes, an online store specializing in costumes and lingerie.

Recognizing 3Wishes' potential, Chad purchased the company and set out to take it to new heights. He implemented a number of innovative strategies to launch the brand and extend its products, leveraging his entrepreneurial skills and strategic vision.

Chad's knowledge of the lingerie and sexy costume industries enabled him to build a wide and engaging collection for 3Wishes. He ensured that 3Wishes became a destination for consumers looking for unique and attractive outfits by carefully picking top-quality products that suited a wide range of preferences and styles.

Under Chad's direction, 3Wishes has grown into a reputable online store that continues to charm customers with its broad selection of costumes and lingerie. His strategic investments, together with his dedication to providing great customer service, have established 3Wishes as an industry leader in the lingerie space.  His enthusiasm for the lingerie industry, combined with his commercial skills, has enabled 3Wishes to prosper and carve out a distinct identity in the market.


Chad Horstman's entrepreneurial journey is nothing short of inspiring. From co-founding Yandy in a garage to leading multiple successful ventures, he has left an indelible mark on the e-commerce industry and is considered a lingerie entrepreneur champion. Chad's innovative spirit, commitment to customer satisfaction, and belief in the power of creativity have reshaped the way people shop for sexy costumes and lingerie.

As an entrepreneur, Chad Horstman has shown the world what is possible with passion, hard work, and a vision. His contributions to the e-commerce landscape, specifically in the lingerie industry, along with his commitment to giving back, make him a true champion and an inspiration to aspiring entrepreneurs.

In conclusion, Chad Horstman's entrepreneurial journey and lasting impact serve as a testament to the power of innovation, dedication, and the pursuit of excellence. His story reminds us that with determination and a belief in our dreams, we can create remarkable success and make a difference in the world.

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